In other words, each social channel has distinctive sharing choices, and entrepreneurs who capitalize on those choices get far more mileage out of their UGC. Customers share content that resonates with them and their audience. Brands that know learn how to create shareable content material consistently generate extra UGC and engagement than people who don’t. Starter packages can embrace a collection of your best content material or a small assortment of themed content, similar to a sequence of pictures or movies.